Last week I was interviewed by Business of Fashion about AI, creators, and what comes next especially as 2026 already feels like a flood of AI generated… everything. AI creators… AI captions.. AI advice.. everywhere we freakin’ turn it’s AI.

I spend a lottttttttt of my time talking to creators & founders who feel stuck when it comes to press, visibility, and being taken seriously outside of social media, and almost everyone tells me some version of the same thing: I don’t even know where to start.

There’s something about being back in my hometown of Miami that feels like a reset for me. The light, the energy, the familiar faces mixed with new ones… it all reminds me why I’ve always loved building community here.

One thing I find myself saying more and more in my Private Lab with creators is that the comparison game online is rarely the root issue of why we feel so disillusioned when we sign on. What usually causes the most damage is the environment we’re immersing themselves in every single day without ever stopping to question it.

For yearsssssss I’ve been teaching creators the golden rule of Reels & TikTok: you have three f*cking seconds to grab your audience’s attention. So get those three seconds under your belt.

Through my Private Lab and the creators/businesses I help strategize behind the scenes, I always get asked the same question:

Soooooo… enter 2026 and suddenly my views are abysmal. Like, REALLY REALLY bad.
Posts that normally average 10k views are now lucky to hit 3k. 😵‍💫

If you’re feeling the same way, listen up because this is where I’m going to show you how to tell if IG is shadowbanning you (and what to do about it).

On Monday, an article I was interviewed for in The Business of Fashion was published titled How Fashion Marketers Will Nab Attention in 2026. It takes a look at how fashion and beauty brands are rethinking marketing after several years of experimentation with AI, entertainment-led content (hello Addison Rae), and increasingly aggressive attempts to capture attention. The piece argues that the next phase will be defined by slower, more intentional and emotionally grounded ways of communicating, as brands respond to growing consumer fatigue and a loss of trust.

Okay, so after I posted Part One of “Instagram Isn’t Working Anymore”, my emails absolutely blew up in the best way possible. I had creators, business owners, and people who swear they were “done with Instagram” all messaging me some version of the same thing, which was basically “why did no one explain it like this before” and “this finally makes sense.”

Tomorrow I’m hosting my first free live mentorship session of the year, and I want to personally invite you to join me.

We’re only in the first week of the new year and Instagram has done it again… shaking things up just when we finally stopped complaining about the 2025 changes.

So if your brain is already tired, don’t worry my dear readers because (as always) I’ve got you.

Here is EVERYTHING you need to know about what’s changing on the ‘gram in 2026.

Okay… well part one, because obviously it’s a lot.

Being a content creator in the luxury space can feel like a paradox… I should know. For over a decade, I’ve been the force behind the top luxury content creators breaking into the industry.

I’m wrote this in my journal last night in bed when the house was finally quiet after a rambunctious Christmas Eve…

In one of my last posts, I shared a prediction that sparked a lot of conversation: I’m predicting that in 2026 smaller creators will be leading the creator economy. And this isn’t some distant theory or a hopeful forecast of mine, because I’m already seeing a shift that’s already well underway. For those paying close attention, the signs are impossible to ignore.

You guys absolutely flooded my inbox after that last post about creators starting their careers at 40+ years.... I received emails, DMs, voice notes, and a few messages that were basically digital therapy sessions. So here’s what I did… I compiled the top 3 most asked questions and I’m answering them here!

The moment we look honestly at what’s happening in the creator industry, the sooner we can exhale and learn the most effective ways to move forward.

There is a massive shift happening in the creator economy and most people have not caught onto it yet because they are too distracted by the flashy Gen-Z and Gen-Alpha creators dancing their way through brand deals and viral trends.

I fully recognize this post might hit a nerve with a few of you, but I wanted to bring one major thing to light which may be costing you your engagement and/or your creator success. And that one major thing I’m going to phrase as a question to ask yourself right here right now

When I look back at 2025 it’s been truly incredible seeing what resonated the most with you all. And although it’s no shocker, I’m so enthused by your enthusiasm to really step up as a content creator.